membership

Post-Retirement

Member research will make or break products

Research into members is crucial for success and engagement for retirement products, but so far it has been lacking, industry leaders agree. The data currently available to funds does not allow for effective development of products or communication with members because it is too general detracting from tailoring and sectorisation, participants at the 7th annual […]
Hedge Funds

Harnessing member data

Despite being a sector which has always been required to maintain data on its members (i.e. customers), superannuation funds have been slow to embrace data analytics. Part of the reason for this is that administration systems designed primarily to record basic member data have typically not been flexible enough to readily provide more valuable information […]
Unintentional

First Super: two chairs, one goal

Allan Stewart and Michael O’Connor may be on either side of the employer/union divide but when it comes to issues of superannuation, they are as one. The two are co-chairs of the First Super industry fund, with Stewart the employer representative and O’Connor, who is also national secretary of the Construction, Mining, Forestry and Energy […]
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