The Australian Institute of Superannuation Trustees (AIST) has signed a three year extension to its media partnership with Conexus Financial.
The arrangement covers exclusive distribution at key events for Investment Magazine and digital sister www.investmentmagazine.com.au, including CMSF and ASI and the only daily news at CMSF, the largest and leading conference on the annual calendar for the profit for member fund sector.
This extends a deal continuous since Conexus Financial was created eight years ago and further cements the media and conference company’s leadership position of having greater reach than any competitor and boasting five media brands, domestically and one globally, www.top1000funds.com.
Conexus Financial stages twelve major annual events, two of which are in partnership with AIST, namely the annual Chair Forum each January, and the annual Post-Retirement conference each March. These collaborations are seen to complement the education needs of AIST members whilst drawing on the intellectual property, logistical resources and marketing ability of Conexus.
As industry funds continue to dominate the growth of the market, along with SMSF’s, AIST continues to carve out its position as the leading body, representing the profit for members sector, and clear in its mandate for policy and advocacy work and trustee training.
Conexus Financial has continued to further define its offering post-GFC, as the source of analysis for asset owners, super funds, other institutional investors and through the publications Professional Planner, the intermediately market, namely, financial planners, accountants and private bankers.
Whilst Conexus is a commercial concern, the motivations in each of its media and conference products is to agitate for change and improve education across the sector. We believe this is unique among our competitor set.
In making a further three year commitment Tom Garcia, chief executive officer of AIST, said: “The partnership between AIST and Conexus has been long-standing and of great value to our members, so we were very happy to continue it.
“The Conexus media stable is a leading commentator of investment and superannuation news that is highly relevant to AIST’s membership and other key industry stakeholders.
“Conexus has a global footprint and we see that this can be beneficial for AIST and its members for networking and connecting with international markets and pension funds.”
Recently, the Fund Executives Association Limited (FEAL), also renewed it multi-year contract with Conexus for similar reasons; to serve its core membership of Super Fund CEOs, and other fund executives.
The benefits to members is discounted access to Conexus publications and events, and promotion and coverage of their association events and agendas.
AIST and FEAL both benefit from a partnership with the only Australian owned private company with both significant domestic and international institutional media and conference activity and connections.